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Print Media Opportunities

Hoffman York has negotiated 2018 JV program rates for the below national print publications. These include several of the highest ranked publications against Montana's priority Affluent Family and Educated Traveler audiences. These two audience profiles were identified based on their propensity to visit Montana and partake in lodging and activities as identified by recent Destination Analysts research.

Publications are recommended based on the following criteria:

  • Composition of readers who fall within Affluent Family and Educated Traveler target audiences
  • CPM efficiencies
  • Overall circulation
  • Willingness to participate in the JV program

Print non-match timing is at the discretion of the Joint Venture partner and the vendor.

Print Match Calendar

See all opportunities here

Bicycling
Family Fun
Outside Magazine
Powder
Real Simple
Runner's World
Ski Magazine
Sunset
The Economist
Travel + Leisure
WSJ Magazine

While MOTBD's state tourism 2018 print plans are still to be determined, MOTBD's 2017 print plan included Ski Magazine, Powder, Family Fun, Real Simple, Runner's World, and WSJ Magazine.


MONTANA OFFICE OF TOURISM AND BUSINESS DEVELOPMENT | MONTANA DEPARTMENT OF COMMERCE
301 S. PARK AVE. | P.O. BOX 200533 | HELENA, MT 59620-0533 |  T: (406) 841-2870 |  F: (406) 841-2871 | TDD: (406) 841-2702